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Midas Co x BAYC Ape 4249! Bored Ape Yacht Club

If you don't already know about BAYC aka The Bored Ape Yacht Club, then you might just be asleep!  Probably the most well known figures in the NFT space (you don't know what NFT's are?? :/ )The Bored Ape Yacht Club is a highly sought after collectible edition of non fungible tokens represented by their APE JPEGs. Each APE isn't just a picture, it doubles up as a pass to BAYC events, giveaways and is literally the hottest digital collectible being snapped up by your favourite celebs and sporting heroes, everyone from Steph Curry and Post Malone all the way to Jimmy Fallon. Recently valued at over $3bn by their floor price alone, as well as a recent front cover feature for Rolling Stone magazine, the BAYC is here to stay and lead us into the metaverse as the dopest OG's in the game!   We're super stoked to be partnering with BAYC owners, our first being APE #4249, together we're bringing you some dope logo premium 'Merch' and we're proud to be one of the first in the fashion industry to do so! This is the MIDVS x APE #4249 drop 1 The collection will be limited to 50 pcs per style and drops November 24th    STAY TUNED FOR MORE COLLABS IN THE NFT SPACE FROM US AS WELL AS SOME SUPER DOPE PRODUCTS THAT WILL CHANGE AS THE WORLD CHANGES WITH YOU!

MEDUSA x MIDAS CO NEW PIECE ALERT!!

MEDUSA PENDANT Mission | Medusa creation I've spent years obsessing over Medusa, planning on bring a Medusa piece to the market BUT, the snake headed demigod has strong connotations to a particular brand already so got to make it special and as dissimilar as possible. IT'S DONE! Medusa is LIVE!...

$3,000 Nike Air Max 97 MSCHF x INRI Jesus Sneakers

Air Max 97 Jesus edition sneakers with holy water, The holy grail of sneakers The sneaker game is a crazy one and it's all about making noise, what better way to do just that than making a Jesus edition 97 with Holy water!   You could say that this is...

MIDAS CO x NATTERJACKS

NATTERJACKS X MIDAS CO Opening in 1989 and still independant to this day, Natterjacks is one of the longest standing streetwear stores in the country and we are proud to announce the arrival of MIDAS Co at their store! Natterjacks now consists of 4 stores on one street stocking premium...

TBT Drake x Ben Baller x Stone Island Custom Necklace and Pendant

#TBT to las year when Back Celeb Jeweller Ben Baller made a one off Stone Island pendant and chain for Drake's 'Boy meets World Tour. The gram went nuts when Ben Baller dropped the piece on his page. The chain was later presented to Drake on video and it went pretty much viral. image source:...

New Adidas Yeezy sneaker release Up coming

Is there much more hype around any line of footwear than Yeezy? The always highly anticipated mention of a new model or colour way release from the Kanye West Adidas collaboration gathers the utmost amount of attention from sneaker fans and hip hop heads the world over! Well here's some good news for...

Midvs Co x Route One Skateboards

As the saying goes, hard work pays off! With that in mind we could not be happier to announce that you can now find your favourite designer jewellery brand (Midvs Co of course) at the UK's premier Skate shop retailer Route One.   Yes you heard right! Not only can...

Isaiah Dreads wears Midvs Co

If you're a grime head then you've no doubt heard of him, but if not, Isaiah Dreads is a rising star in the UK grime and hip hop seen. The now 20 year old who hails from the South West of England is making waves by the day. From humble...

New Midvs Co Site now live!

Welcome to the  new Midvs Co online store. Always striving to be the best in the game we are constantly growing and adapting and so we have built a much more powerful online store to showcase our growing product collection.  Along side our collection of Long gold chains, Pendants and Necklaces...